BCC Software’s Information Exchange: The Power of Mailing, Peer-to-Peer Learning and Partnership

This August marked another BCC Software Information Exchange; a conference focused on their software users, the mailing market and connection to solutions that will add value. As sponsors, we were excited to attend with our Solimar Systems team. The conference is a manageable two-days away from the office, even for the busiest of print and mailers, and also offered an optional third day of hands-on lab training at the BCC Software office in Rochester, NY.

Held from August 5th to August 8th, they offer business travelers the ability to get into Rochester early or late with a friendly networking event at the hotel’s restaurant the first night. Casual, but with great patio weather, it was an opportunity to meet previous attendees and new alike.

The real meat of the conference starts with breakfast and then the opening session the next day at the Brook-Lea Country Club. This year the conference grew significantly…early thoughts shared said growth was around 35-40%; some of which was attributed to the additional attendance from the Satori Software acquisition from Quadient.

Some might ask, what really sets this user conference apart from others? For one, there aren’t that many user conferences that focus on mailing software, postal regulations and how it interconnects to other composition and printing software. Second, is the engagement from the users. From the networking to breakfast and throughout the conference, the attendees were willing to chat and tell you what their companies did and what their part was in the process. Finally, the opportunity to learn. The mailing industry has a lot of pieces and parts—and from the presentation from Marc McCreary, USPS, there are a lot of changes coming to help benefit volume mailers.

From a Partner perspective, we valued hearing the concerns of the users, but also the opportunity to show them how BCC Software and Solimar Systems have worked together for many years. An example includes this case study article published in the BCC eBulletin, Address Cleansing Plus Workflow Equals Superior In-Plant Efficiency. Another example is this case study also published in the eBulletin discussing postal optimization: Combining Workflow Management and Postal Optimization.

Another highlight of the show was the live BCC Software Industry Corner Podcast. Chris Lien, BCC Software’s President, and Anita Pursley, BCC Software’s Senior Manager of Industry Affairs, discussed many topics related to the postal industry, what they are hearing as part of influential organizations like MTAC and how all of this impacts users of BCC Software and the greater print and mail industry as a whole. If you haven’t listened to the Industry Corner Podcast, check those out here.

Here are the take-aways for those of you reading this article:

1. If you aren’t using a postal software like BCC for your address cleansing and postal optimization and are instead just sending your mail to a presort house; we challenge you to at least look at the opportunity. In the case studies mentioned above, our mutual clients have seen dollar and time/people savings that not only pays for the solution but also provides long-term value to the organization.
2. You will have the opportunity to learn more at next year’s information exchange.

For more information, please feel free to reach out to our team here at Solimar Systems. We would be happy to share with you how print and delivery workflow software integrates and creates values with key partners like that of BCC Software. Contact us today and start your journey to bringing Chemistry™ to your print and mail environment.